Case
Marketing Campaign for Korean food company
Marketing Campaign for Korean food company
Case
Marketing Campaign for Korean food company
Marketing Campaign for Korean food company
Customer
Food & Beverages
Food & Beverages
Challenge
Engaging & Frictionless Marketing campaign.
Engaging & Frictionless Marketing campaign.
Solution
We created AR Packaging campaign where users get engaged with animated contents by scanning the Noodles package.
Animated characters appear to introduce a new taste. Various frames can be applied.
We created AR Packaging campaign where users get engaged with animated contents by scanning the Noodles package.
Animated characters appear to introduce a new taste. Various frames can be applied.
Outcome
170% over expected Engagement rate.
170% over expected Engagement rate.
Customer
Food & Beverages
Food & Beverages
Challenge
Engaging & Frictionless Marketing campaign.
Engaging & Frictionless Marketing campaign.
Solution
We created AR Packaging campaign where users get engaged with animated contents by scanning the Noodles package.
Animated characters appear to introduce a new taste. Various frames can be applied.
We created AR Packaging campaign where users get engaged with animated contents by scanning the Noodles package.
Animated characters appear to introduce a new taste. Various frames can be applied.
Outcome
170% over expected Engagement rate.
170% over expected Engagement rate.
Contents Detail
2 types of product packages
Animated characters appear over/behind the product
4 various backgrounds / themes
Image SCREENSHOT button, TRY AGAIN button.
Contents Type
2D, Animation, Interactions
buttons, Screenshot
Marker Type
Image – Product (the noodles)
package
Technologies
Web AR Demo Experience
Scan the QR code, allow browser camera access,
point your phone camera to the image. (Noodle package)
Cup
Package
Big Pack
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