Case
K-pop idol Subway Poster
K-pop idol Subway Poster
Case
K-pop idol Subway Poster
K-pop idol Subway Poster
Customer
Entertainment & Advertisement Agency.
Entertainment & Advertisement Agency.
Challenge
Engage customers to purchase digital content via
offline marketing campaign.
Engage customers to purchase digital content via
offline marketing campaign.
Solution
Poster in Seoul Subway station can only announce that K-pop band releasing a new album, limited
to display some images and text.
With WebAR by-passers get engaged with interactive contents unlimited images, music videos and even receive call for action and redirect customers straight to the purchase page.
Poster in Seoul Subway station can only announce that K-pop band releasing a new album, limited
to display some images and text.
With WebAR by-passers get engaged with interactive contents unlimited images, music videos and even receive call for action and redirect customers straight to the purchase page.
Customer
Entertainment & Advertisement Agency.
Entertainment & Advertisement Agency.
Challenge
Engage customers to purchase digital content via
offline marketing campaign.
Engage customers to purchase digital content via
offline marketing campaign.
Solution
Poster in Seoul Subway station can only announce that K-pop band releasing a new album, limited
to display some images and text.
With WebAR by-passers get engaged with interactive contents unlimited images, music videos and even receive call for action and redirect customers straight to the purchase page.
Poster in Seoul Subway station can only announce that K-pop band releasing a new album, limited
to display some images and text.
With WebAR by-passers get engaged with interactive contents unlimited images, music videos and even receive call for action and redirect customers straight to the purchase page.
Contents Detail
Interactive AR menu offers access to unlimited contents
including the direct link to purchase page.
Unlimited number of images
from the New Album’s photoshoot.
Band’s new music video
can be played straight from the screen.
Contents Type
2D, Audio, Video
Marker Type
QR Code – Poster in Subway station
Technologies
Web AR Demo Experience
Scan the QR code
Allow browser camera access
Rotate your screen to landscape
Point phone camera to the Poster image.
Web AR Demo Experience
Scan the QR code
Allow browser camera access
Rotate your screen to landscape
Point phone camera to the Poster image.
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